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What companies are doing to attract the best employees

BY: Guest | Category: Careers | Post Date: 2010-01-30
 



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The job market is tough for job seekers, but it is often just as difficult for employers to find the right employees to fill a position. It is even harder if that person is in high demand or is being courted by multiple companies. So what are those businesses doing to ensure that they have the best and the brightest on their staff? It all comes down to incentives.

Although there are many different kinds of incentives, the most appealing is usually finances. Employees like short commutes, flexible work schedules, and nice areas, but ultimately most employees are willing to sacrifice each of these in order to make more money. The form this money takes, though, varies.

One of the most obvious incentives is pay. A nice paycheck is often the first thing that people think about when they consider work. Most of the time, people wouldn't be willing to spend so much time away from their friends, family, and hobbies if it wasn't for their pay. But there are other incentives as well that companies use to sweeten the pot. Transportation costs take a large percentage out of employees' paychecks. Between gas, car payments, car maintenance, insurance, and parking fees, commuting is often cost prohibitive for workers. California's senate even recently passed a parking fee that would incentivize businesses to limit the number of free parking spaces available; instead, there would be parking meters both on the streets and in many parking lots. Though this has yet to become law, there are many communities in which this doesn't sound much different from what they are already experiencing with parking fees. Some businesses are increasing the financial benefits of working for them by providing a company car, paying for gas, and providing designation parking spots for staff.

Another financial incentive that companies are providing is in the realm of health insurance. Companies are often able to get discounts on group rate health insurance, and as such are able to make these reduced rates available to their employees. This works well for both the employer and the employee, so that they both benefit from the reduced payments.

Some companies also give their employees stock options. Amgen, a large biotechnology company based in California but with other locations in the United States, has given its employees stock options. The company has done so well, that those who received shares in 1984 at five dollars per share, have now found their money multiplied ten times (as of the end of January 2010, Amgen stock is trading at $58.48 per share).

As you are looking for a new job, keep in mind that your salary is not the only factor to consider. Stock options, health insurance, transportation allowance, discretionary funds, uniform allowances, and retirement contribution matching programs are all other ways that your bank account can benefit from your new employer. If none of these things are mentioned in your offer package, it might be worth bringing them up to help sweeten the pot.

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